The success of any franchise business undoubtedly hinges on its talent, from those in the executive suite to franchisees and their teams. All intangible assets are created by people, and it’s your human resources that are your most essential contributor toward profits and shareholder value.
So, nurturing talent and creating a culture where everyone can flourish, not just those at the top, is increasingly becoming the cornerstone to business growth, especially in today’s world where it’s the quality and drive of the workforce that differentiates a highly successful franchise from its competitors.
As the Great Resignation — the quiet exodus of staff, first triggered by the pandemic — continues to disrupt companies across the world, many franchises stand to benefit from an influx of talent and experience flooding into the market, while others still struggle to fill vacancies, especially in sectors like F&B.
This issue is dedicated to exploring how to strategically harness a people-first approach to business in order to aid recruitment and retention and support the growth of engagement and talent within your organization, ensuring you build your brand around the power of your people — your greatest asset.
Leading industry experts and thought leaders take a deep dive into how to implement a winning business culture to rival the world’s leading organizations, while our special five-page report on global consumer trends reveals the key areas where smart franchises need to invest in order to stay competitive in 2023 and beyond.
It’s no surprise that compassion and authenticity extend beyond how you treat your workforce — research proves again and again that customers too are still buying into brands that match up to their values, providing further proof that company culture and ethos really do count, even in today’s volatile economic climate.