The London-based food and beverage franchise is capitalizing on the rapidly growing Indian food delivery market which is set to reach $3bn a year by 2020
Wrap It Up! is set to open its second Indian franchise in the northern state of Haryana, Indian as it continues to push its global expansion plans. The restaurant will be the third international unit for the franchise chain, following openings in Gurugram, India and Lahore, Pakistan, and represents the seventeenth restaurant for the chain worldwide.
Gargi Aggarwal, owner of the new Wrap It Up! India franchise said: “The new store will provide a refreshing alternative to other casual-dining brands in the area, and I have no doubt that locals will take a liking to our delicious and international menu!”
With predictions stating that the Indian food delivery market is set to reach $3bn a year by 2020, the new franchise will aim to compete in this fast-growing space.
Tayub Mushtaq, managing director at Wrap It Up!, said: “India has proven year-on-year to be a rapidly growing food delivery market, seeing growth at around 15 percent each quarter in 2018, and we’re excited to see how our new store can ride this impressive wave of growth in the country.”
