Master Franchise Insight

The vice president of strategic marketing at Scorpion provides a masterclass on navigating the local business technology trap

Here are three tips for rebuilding an exceptional in-person customer experience post-pandemic

RSG Group’s new ‘gym of the future’ could be a sign of things to come for fixed-location fitness franchises

Potential franchisors need to know what steps to take – and not to take – before deciding to franchise their business

MUMBOs have been a long-established feature of mature markets, but there are some important pros and cons that franchising professionals need to consider

An insider’s guide to the ins and outs of multi-unit and multi-brand franchising, with valuable insight brought to you by the experts

Franchise veteran Red Boswell sets out three ways franchisors can boost their franchisee recruitment

The statistics all point to a continued increase in multi-unit franchise operations, but we wanted to investigate the how and why of this increasingly popular business model