7-Eleven, the convenience retail franchise, has announced the signing of a partnership with Freshii, the health and wellness omnichannel brand. The deal involves making Freshii products available across 600 7-Eleven stores across Canada, giving customers a healthy grab-and-go option.
The partnership will be set into phases to more easily facilitate the deal and integration of Freshii into 7-Eleven stores. It will begin with the launch of a Freshii customer’s favorite, Energii Bites. The Energii Bites are completely gluten-free and are vegan.
“We are thrilled to partner with 7-Eleven Canada to continue to drive our mission forward of making healthy eating convenient and affordable,” said Adam Corrin, chief operating officer of Freshii.
“7-Eleven Canada has a vast store network as well as incredible brand recognition that resonates with consumers, and we look forward to energizing Canadians by providing healthy on the go snacking options through this partnership.”
“A busy schedule and healthy eating go hand in hand today – 7-Eleven Canada, makes ‘Healthy To Go’ more convenient,” said Norman Hower, vice president and general manager, 7-Eleven Canada.
“Freshii Energii Bites are available 24/7 in 7-Eleven stores in Canada and can also be delivered through 7Now or on marketplace apps Skip the Dishes, UberEATS and Door Dash.”