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Anytime Fitness names Ohio as next target market

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Anytime Fitness names Ohio as next target market

The international fitness franchisor has plans to strengthen its position in The Buckeye State

The international fitness franchisor has plans to strengthen its position in The Buckeye State.

Despite being one of the world’s most ubiquitous fitness franchises, and recently becoming the first franchise to operate on all seven continents, Anytime Fitness isn’t quite finished when it comes to growth.

In fact, the thriving fitness titan has announced that it will strengthen its presence in Ohio, where the brand already operates nearly 80 gyms. A further 30 locations are planned, which will open through strategic partnerships with health-focused entrepreneurs, across the next two years.

“With proof of concept in the region and a neighborhood-focused culture that resonates perfectly with the supportive atmosphere of our gyms, we’re poised for explosive growth throughout the state,” said Tom Gilles, director of sales and real estate for Self Esteem Brands, the parent company of Anytime Fitness. “Growing our presence in Ohio is an opportunity for us to strengthen our Midwest roots and welcome new franchisees looking to create a supportive gym community that helps members achieve their health and wellness goals.”

Anytime Fitness’ model is founded on access and convenience, as members of one of the franchise’s gyms can use every single location in its network to work out. Gyms are open 24 hours a day, 365 days a year, and are equipped with all of the strength and cardio equipment that members would need to stay in shape.

“We’re not looking to simply grow a franchise brand – we’re looking to grow and help individuals reach their specific goals and achieve a healthy, happy lifestyle,” said Chuck Runyon, co-founder and CEO of Anytime Fitness. “We’re searching for local entrepreneurs who share our passion for building relationships and helping others so that we can achieve that vision in communities across the state.”

IMAGE: David Tonelson / Shutterstock.com

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