WOWorks, the franchisor behind brands such as Saldworks, Frutta Bowls, Garbanzo Mediterranean Fresh and The Simple Greek has announced the appointment of Brian Farris as its new chief development officer, effective January 3, 2022. Farris has over 20 years of experience in operations and development in fast-casual restaurant and franchise industry. He most recently served as brand president for Intelligent Office.
“Brian’s extensive experience in operations and development with established fast-casual restaurants and franchise companies is the perfect fit for WOWorks’ current stage of accelerated growth. His passion for clean, healthy eating aligns with WOWorks mission to bring fresh, nutritious and flavorful meals to guests everywhere,” said Kelly Roddy, CEO of WOWorks.
“With a number of newly signed franchise deals this past year, Brian will be driving our team towards building a stronger and faster development process, as well as steering WOWorks explosive growth in non-traditional and traditional verticals.”
Farris will report to Roddy and will be responsible for overseeing the growth and development of all four brands. Before joining Intelligent Office, he served as the vice president of operations at Schlotzsky’s and vice president of international operations at Focus Brands.
“I’m excited to join WOWorks during this critical phase of development. In an extremely short amount of time, they have had tremendous success and expansion with co-branded restaurants, ghost kitchens, and grocery retail,” said Farris.
“I was attracted to WOWorks’s family of restaurant brands because of their focus in offering nutrient-dense ingredients with a high level of customization that can meet a variety of dietary needs – from vegan to dairy-free. I look forward to working with Kelly and the rest of the leadership team to help drive their non-traditional and traditional growth strategy forward and create strong support for our franchisee network.”
