Burger King Europe has announced a franchise agreement with BKNL BV to expand Burger King brand in the Netherlands. Burger King currently operates over 60 stores in the country.
The new business will be run by Dutch hospitality company Meyer Beheer to accelerate the burger chain’s footprint in what is the EU’s sixth largest economy.
José Cil, President of Burger King, said “We are excited about this agreement, which will help us grow the BURGER KING brand in this important European market. We look forward to working with the BKNL B.V. team, who have significant restaurant and hospitality expertise, to increase the scale of our BURGER KING business in the Netherlands.”
Laurens Meijer, chairman of BKNL B.V, added: “To be able to grow and elevate an iconic, global brand like BURGER KING® in the Netherlands is an incredible opportunity. We are confident that the great taste of our amazing flame-grilled burgers will resonate well with our Guests.”