Xponential Fitness has announced the signing of three master franchise deals for its brands to expand into New Zealand, CycleBar, StretchLab and Rumble. The master franchise agreement gives the franchisee the opportunity to license a minimum of 30 studios across the three brands over New Zealand for the next 10 years.
The New Zealand master franchisee, Boutique Fitness Studios NZ Ltd., is a wholly-owned subsidiary of Boutique Fitness Studios Pty Ltd., Xponential’s master franchisee in Australia for CycleBar, StretchLab and Rumble, which is run by CEO Matt Gordin.
“New Zealand is a natural extension of our existing agreement in Australia for Cyclebar, StretchLab and Rumble. We are confident that Matt Gordin and his entire franchise team will continue their successful development in this new, fitness-conscious market,” said John Kersh, chief international development officer for Xponential Fitness.
The new agreement has also incorporated an existing promotional arrangement with the Stafford Brothers, a prominent industry entertainment duo.
“We are motivated to bring world-class boutique fitness offerings to New Zealand and build upon our successful platform of Xponential brands already present in Australia,” said Gordin.
Xponential Fitness recently a deal to add its brands to 500 locations across Los Angeles, read more here