Franchise Daily Digest: March 31 | Global Franchise
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Franchise Daily Digest: March 31

Master Franchising

Franchise Daily Digest: March 31

Your daily franchise news briefing, as well as run-down of essential services that suppliers are currently offering franchisors.

Your daily franchise news briefing, as well as run-down of essential services that suppliers are currently offering franchisors.

ERA hosts first digital franchisee training session

Three-time Global Franchise Award-winning brand, Expense Reduction Analysts, has carried out its first online franchisee Training Academy.

Attendees were based in three different continents and completed a two-week training program, which allows them to now deliver valuable process and cost-optimization insights to clients. This will ultimately help businesses to survive and see a positive way forward during these challenging times.

Franchise Expo Paris postponed due to COVID-19

In light of the ongoing COVID-19 crisis, Paris’ key franchise event has been postponed.

Franchise Expo Paris was previously pushed back until 24-27 May, 2020, due to the original date being interrupted by the emerging concern around the coronavirus.

Due to the situation still being an international pandemic, Reed Expositions Franchise, in agreement with the French Franchise Federation, has announced that the 2020 edition of Franchise Expo Paris will take place from October 4-7, in the same location – Pavilions 2&3, Porte de Versailles, Paris – as previously scheduled.

Yum! Brands CEO forgoes salary

David Gibbs, CEO of Yum! Brands, has announced that he will forego his salary and donate in the form of bonuses for managers and to an employee relief fund, according to an article in QSR.

His salary will be used to create one-time $1,000 bonuses to 1,200 general managers at company-owned KFC, Pizza Hut, Taco Bell, and The Habit Burger Grill restaurants. The rest of the money will be donated to the Yum! Brands Foundation Global Employee Medical Relief Fund, which provides financial support to those affected by COVID-19.

TaxAssist Accountants ramps up support and creates dedicated coronavirus hub

TaxAssist Accountants has rolled out a series of new initiatives to its network and created a dedicated coronavirus hub on its client-facing website.

Staff at the TaxAssist Accountants Support Centre worked together to ensure the franchise’s network of accountants and their 76,000 clients are kept up to date the with latest developments during a time of unprecedented turmoil and change caused by the COVID-19 outbreak.

“I cannot praise the team highly enough for the work that has been put in over the last week,” said Karl Sandall, group chief executive. “From the technical team who have digested and created content for the hub, to the business development team who have worked tirelessly to communicate to clients on behalf of franchisees, sending around 250,000 emails in total.”

With so many suppliers and affiliates to the franchising industry offering free advice and guidance to franchisors and franchisees in such a challenging time, Rev PR approached Global Franchise to pull together a list. This week’s support from UK-based franchise services is the start of a weekly update from Global Franchise.

Rev PR offers free one-to-one advice

The team at specialist franchise PR agency, Rev PR, is gifting 30 minutes of their time to any franchisor or franchisee who wants to know what PR they should be doing at a time like this. The Rev PR team can help cover such questions as:

  • What PR activity would be well received?

  • What constitutes news from my brand?

  • What does my audience want to hear about?

  • How should I prepare for media interviews?

Contact TeamRev to book your free PR strategy session by emailing spark@revpr.co.uk or calling 07887495198. Alternatively, visit revpr.co.uk for more information.

Push Group offers free access to adInvestor platform until June 1

Push, a British Franchise Association member and digital advertising agency, has developed a platform allowing franchisors to see individual franchise ad accounts all in one place, providing a true picture of performance for individual franchisees across all of your advertising campaigns on Google, Microsoft, and Facebook.

By setting budget rules by day or month you can ensure that you do not overspend, while seeing health checks of your accounts, spying on competitor ads and managing click fraud and excessive clicks. There is even added reporting available for each franchise.

There’s no setup fee, no credit card needed, and no platform fee until June 1. While there is not a lot you can control right now, you can control your advertising with adInvestor.

Email ian@pushgroup.co.uk for a free demo and to get set up.

ARC Media offers a multitude of advertising info under one roof

Since 2003, ARC Media has forged valuable relationships with the key media suppliers in the franchise industry and is working together at this difficult time to ensure the continued success of its client campaigns.

While the company has always offered effective advertising solutions designed to boost franchisee recruitment efforts through all economic climates – this is now its top priority. ARC Media creates tailor-made solutions specifically addressing your needs and goals to ensure you achieve your targets.

Why not ask the team about its custom solutions and very low-cost franchisor support packages or call for a free chat about how we can help you now?

Call ARC Media on 01702 343958, email fiona@arcma.co.uk or visit arcma.co.uk.

A myriad of support from d&t

d&t has launched a dedicated portal for Coronavirus on its website which includes FAQs, advice articles and support options available from banks and the UK government. The team has also been helping clients apply for grants as well as filling in and submitting the forms on their behalf.

A key opportunity that d&t is advising all businesses to do is work with them to create a detailed business plan for post-coronavirus. This will allow you to launch with clarity having in-depth knowledge on cashflow, capital reserves, and complete SWOT analysis. This means that you can focus on what really matters: the growth and development of your business.

The Franchising Centre providing free advice

As a franchise consultancy that’s been around for nearly 25 years, The Franchising Centre is always happy to talk to people, but now more than ever with so much disruption, wants to point you to its website and get in touch for free advice: thefranchisingcentre.com

The Franchising Centre helps in all aspects of franchising:

  • Help existing and new franchisors on how best to attract, nurture and sign new franchisees

  • Help companies on best strategies to franchise their business and find franchisees

  • Help companies plan on international expansion through licensing or franchising

  • Help franchisors recruit their executive staff.

Start making informed business decisions. Join Global Franchise Pro for free today.

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