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GF podcast: Red Boswell of IFPG

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GF podcast: Red Boswell of IFPG

Franchise veteran Red Boswell sets out three ways franchisors can boost their franchisee recruitment

Franchise veteran Red Boswell sets out three ways franchisors can boost their franchisee recruitment.

This episode of the Global Franchise Podcast is brought to you by School of Rock, the world’s leader in performance-based music education. For more information, visit franchising.schoolofrock.com.

Our guest today has been president of the International Franchise Professionals Group – or IFPG – since 2018, but he’s been a recognizable face in international franchising for the better part of three decades.

Red Boswell has been everything from a CEO to a franchise consultant, so if you’re looking for somebody that truly understands the benefits of this business model, look no further. On this episode of the podcast, we get a rundown of Red’s career up until this point and extract some of the key learnings that have helped him to guide the more than 1,000 franchise professionals that make up IFPG’s membership.

Want to know why the initial franchise fee is one of the most important tools for business growth? Or how to identify the perfect franchisee profile for your future hires? Learn this, and much more, on this instalment of the Global Franchise Podcast.

To keep your finger on the beating pulse of franchising, sign up for our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.

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Listen to our chat with Red on the Global Franchise Podcast on Apple Podcasts, Spotify or Google Podcasts

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