Fast-casual restaurant chain Hansel ‘n Griddle is accelerating its franchising operations in the U.S. northeast. New Jersey has already proved right for the brand, which has franchise four our of its five locations there in the past three years. University markets and downtown locations are primary targets for the brand.
Nick Komandis, owner of Hansel ‘n Griddle, said, “We see an opportunity to fill a void in the fast-casual segment, which has plenty of burger joints, sub shops, Mexican restaurants and pizzerias. The Hansel ‘n Griddle concept defines its own category and offers an expansive, cooked-to-order menu with something for everyone. We’ve been blown away with the enthusiasm for our brand in New Jersey and are thrilled at the chance to open expansion through qualified partners in new markets.”
“As time passes, we are continually adding and removing items from the menu. Unlike sub shops and burger joints, whose main menu items always have to be subs and burgers, Hansel ‘n Griddle changes its menu based on consumer demand and trends. This adaptability is very appealing to our customers and franchisees alike.”
Franchise fee per restaurant is $35,000, with initial investments ranging from $228,500 to $488,500. To learn more, click here. www.hanselngriddle.com/franchising
