After making strong investments into technology and signing new partnerships, JINYA Holdings Inc. Is looking forward to 45 per cent unit growth in 2022, and an opening of 20-plus domestic and international locations across all brands.
In 2022, JINYA Holdings – which operates bushi by JINYA, JINYA Ramen Bar, JINYA Ramen Express and Robata JINYA – has continued to fill its corporate team to prepare for its biggest ever growth year. JINYA Ramen Bar will open more than 15 restaurants in existing and new markets such as Long Beach, California; Oklahoma City, Oklahoma; Arlington, Virginia; Lehi, Utah; San Antonio, Texas; Hilton Head, South Carolina; and more. Burnaby, British Colombia will soon host a JINYA Ramen Bar this year, supporting the brand’s international growth ambitions. bushi by JINYA focuses on non-traditional spaces and after opening in Westwood, California, is prepared to open one or two locations in the Los Angeles area.
The brand is also converting a 10,000 sq. ft, former Nobu restaurant in Honolulu, Hawaii to house a JINYA Ramen Bar, Robata JINYA and a new concept called LBD Japanese Bar & Lounge in one renovated space. Toponga, Southern California will soon have its own Robata JINYA Hollywood and JINYA Ramen Bar locations.
“JINYA is fully prepared for tremendous growth across all of our brands,” said Mike LaRue, vice president of franchise sales at JINYA Holdings Inc.
“We’ve re-strategized to best position each concept to reach its maximum growth potential, and now we’re ready to see it come to fruition. There’s no doubt that 2022 is going to be an exciting year for JINYA Holdings.”
JINYA Holdings Inc. has signed multiple partnerships to support 2022’s growth plans, with companies such as Impossible Foods, Olo, Hyperlocology and more.
“With several different business models, JINYA is a brand that offers bold, authentic Japanese cuisine to guests however they want it,” said Tomo Takahashi, founder and CEO of JINYA Holdings Inc.
“We’ve established ourselves as a leader in the ramen category, and we can’t wait to show more of the world what JINYA is all about.”