Yet another country will soon welcome performance-based music education.
Not even a week after the announcement of School of Rock’s Ireland area development agreement, the performance-based music franchise has reported the signing of its very first development agreement in Taiwan; strengthening the brand’s Asian presence, with School of Rock locations already operating in the Philippines, as well as 10 countries around the world.
Signed with SOR Taiwan Company LTD, the agreement will see 20 locations open across Taiwan in the next 10 years, with the first set to launch in Taichung City, one of Taiwan’s largest cities, in March 2021.
“School of Rock thrives internationally because of the universal appeal of music education and personal development,” said Rob Price, CEO of School of Rock. “We are thrilled that our global community will now extend to Taiwan – a market bursting with creative energy. This is an incredibly exciting time to be part of School of Rock as we accelerate international development and strive to inspire tens of thousands more aspiring musicians across the world.”
Providing lessons in guitar, drums, bass, keyboard, and singing, School of Rock teaches students techniques and theory via songs from artists such as Pink Floyd, Led Zepplin, and Frank Zappa.
“We are excited to be bringing such a unique and fun concept to Taiwan,” said John Caraccio, the owner of SOR Taiwan Company LTD, who has 20 years of experience in developing retail stores across the island. “While most Taiwanese children learn either violin or piano, there is no system available for learning to perform with other kids, or to perform pop music and rock songs that they actually enjoy. They will soon have that opportunity as we hope to open School of Rock locations across the island.”
