Slim Chickens, the better chicken franchise brand, celebrated the opening of its newest location in Bentonville, Arkansas at 1000 SW Regional Airport Blvd. on February 21. This new location marks the twenty-first Slim Chickens location in the state.
The brand has seen strong growth in 2021 and at the start of 2022, with a record 23 store openings in 2019, 19 in 2020 during the height of the pandemic and more than 35 last year.
The new prototype design features a canopy-covered drive-thru and two pay windows for guests to move lines along quicker, as well as a new door giving access to the parking area for curbside pickup. Alongside the new pay window for walk-up orders, the interior has been redesigned with a new seating layout and graphics to increase flow for guests.
“Our freshly made Southern dishes and homemade recipes create loyal guests who feel good about the food they’re eating, and we’re proud to be able to grow our loyal fan base into the Bentonville market,” said Slim Chickens co-founder and CEO Tom Gordon.
“This new prototype is a way to make guests have a more efficient and comfortable experience while still experiencing the same customer service they’ve come to expect.”
The brand started off the year with the opening of its 150th milestone location in Jackson, Tennessee, and has also recently signed a multi-unit agreement for nine locations in Wisconsin.
