Teriyaki Madness has announced the signing of a multi-unit deal in Houston with couple Max and Linda Richey for three units. The pair want to bring the brand’s teriyaki bowls and fresh ingredients to the Houston market.
“We couldn’t be more excited to welcome Max and Linda to the Teriyaki Madness family,” said Michael Haith, CEO of Teriyaki Madness.
“With their combined restaurant and business ownership experience, we are confident they will be great partners.”
The Richey’s spend much of their career in the oil and gas industry and spent over 20 years working for a multi-billion dollar oil field services firm. Linda worked in finance, while Max was in operations. In the late 80’s, Max tried restaurant franchise ownership for himself, but quickly went back to the oil and gas industry after it didn’t work out.
“Restaurant ownership is hard work, but I really enjoyed it. This year, my wife and I got excited again about the idea of managing and opening our own business, and started to look into restaurant opportunities,” said Max.
“We came across the Teriyaki Madness story online and really connected with it. I personally love teriyaki bowls and there was nowhere to find them in our area of Northwest Houston. The more research I did, the more excited I got about the brand. We visited a franchise in Texas, ate some of the food and spent some time with the franchisee. After that it was a done deal.
“My previous restaurant experience was in full-service, with large menus, a huge amount of staff and a lot of complexity. I always thought if we did it again, I would go with a fast-casual concept. Teriyaki Madness offers made-to-order, fresh ingredients, with a small menu focused on the most popular items.”
Max and Linda have been long-time residents of Houston, and are therefore well placed to know what will be popular in the area.
“We are in the northwestern part of Houston, namely Cypress, and there is nothing like Teriyaki Madness here,” said Max.
“We’ve lived here for a long time and we recognized an unmet demand for this kind of cuisine. Our goal is to become ingrained in the community and offer a delicious new meal option for all of our friends in the neighborhood. This is our way of giving back to the community we love so much.”
