Jürgen Filla explains why United POP is the next big thing in education franchising
Content Partnership*
More than 6,000 students are taught at United POP every year, across 23 campuses in Europe, Asia, and Australia. The originality- focused education franchise is making waves across the board, and is on the lookout for inspiring franchisees to join its global network of creativity. We got the chance to sit down with Jürgen Filla, managing director, to discuss how United POP is sweeping the teaching world.
GF: What is the appeal of United POP for franchisees?
JF: We are offering a proven business model in an industry sector that is strongly growing worldwide. Education is the gold of the 21st century.
The chances to succeed in this business, on the basis of our 30 years’ experience, are incomparably high.
GF: What kind of franchisees is United POP looking for?
JF: We are closely looking at the entrepreneurial mindset of the people that we speak to. We are chasing facilitators; people who are thinking more about solutions, rather than hurdles.
All of our guys at the headquarters, and in the branches, have an attitude that makes things possible; regardless of how big a challenge might seem. Our team is motivated to support our franchisees because we all know what it means to build, take risks, and finally win.
GF: What challenges have you encountered when entering new markets?
JF: Sure, there have been challenges and still are. But because of our experience, they are manageable. Specifically, in terms of language adaptation, we now offer our education programs in four languages. We even managed to bring the concept to China! Believe me: after that ride, we are truly prepared for any other challenges to come.
GF: What strategy is United POP using when entering new markets?
JF: Currently we offer single- unit franchises with the typical market exclusivity for big cities or metropolitan areas. If a partner persuades us that they have the capability to grow, we are more than happy to extend this to an entire region or country.
GF: Looking ahead, what does the future of the brand hold?
JF: United POP is a fast-moving ship that is being driven by the spirit of an owner. We are not driven by any kind of external stakeholder’s requirements, no stock market profit expectations, and we are solidly funded and grounded.
We have decided to play a significant role in the education industry, and we will keep on building on that throughout the 2020s. We welcome everybody who is willing to rock that with us.
AT A GLANCE
Established: 1994
Number of franchised units: 5
Location of units: Germany, China, Austria, the Netherlands, Spain, Belgium, Slovenia, Croatia, Australia, France, and Indonesia
Investment range: $30,000 – $70,000
Minimum required capital: $30,000
Contact: Angelo Bruno, a.bruno@united-pop.com, or +49 30 367023 5717
